Decky Hat - Moab is Magic

In-house design honoring Moab's heritage—a reimagined 1980s creation by Don Swasey for Moab promotion, featuring the iconic "Moab is Magic" slogan over a starry Delicate Arch. How is it an in-house design you ask? It was drawn over 40 years ago in the same building we are located in and redesign in 2026 to fit these hats.

This is a Decky 5-panel high-profile hat in a durable cotton/poly blend with rope detailing. A gallery-quality piece that bridges vintage Moab tourism history with contemporary style.